Parin (Ford) Norasetpakdi

Uncovering people insights and translating into meaningful design

Currently, UX Designer at KTC

  • User Research

  • Wireframe

  • Design Thinking

  • A/B Testing

  • Jobs To Be Done

  • Usability Testing

  • Mobile Design

  • Design System

  • Business Understanding

  • User Research

  • Wireframe

  • Design Thinking

  • A/B Testing

  • Jobs To Be Done

  • Usability Testing

  • Mobile Design

  • Design System

  • Business Understanding

  • User Research

  • Wireframe

  • Design Thinking

  • A/B Testing

  • Jobs To Be Done

  • Usability Testing

  • Mobile Design

  • Design System

  • Business Understanding

Selected works

Sunday Affiliate Cover Image

Sunday Affiliate ~ 2024

Redesigning the Insurance Affiliate System

Data-driven concept for an insurance affiliate system, resulting in 1.5M+ THB revenue growth. Led discovery and research phases.

Insurance

UX Research

User Interview

UI Design

Sunday Affiliate Cover Image

Sunday Affiliate ~ 2024

Redesigning the Insurance Affiliate Experience

Data-driven concept for an insurance affiliate system, resulting in 1.5M+ THB revenue growth. Led discovery and research phases.

Insurance

UX Research

User Interview

UI Design

Sunday Affiliate Cover Image

Sunday Affiliate ~ 2024

Redesigning the Insurance Affiliate System

Data-driven concept for an insurance affiliate system, resulting in 1.5M+ THB revenue growth. Led discovery and research phases.

Insurance

UX Research

User Interview

UI Design

Sunday Order List Cover Image

Sunday Order List ~ 2024

Making the Insurance Backstage Process Visible to Customers

Addressed customer feedback by designing an insurance order tracking system, reducing support calls. Led end-to-end design.

Insurance

UX Design

User Feedback

UI Design

Sunday Order List Cover Image

Sunday Order List ~ 2024

Making the Insurance Backstage Process Visible to Customers

Addressed customer feedback by designing an insurance order tracking system, reducing support calls. Led end-to-end design.

Insurance

UX Design

User Feedback

UI Design

Sunday Order List Cover Image

Sunday Order List ~ 2024

Making the Insurance Backstage Process Visible to Customers

Addressed customer feedback by designing an insurance order tracking system, reducing support calls. Led end-to-end design.

Insurance

UX Design

User Feedback

UI Design

Thai Gov Design Cover Image

Thai Gov Design ~ 2024

Nudging Waste Sorting

Conceptual solution for Khao Yai’s waste problem by creating garbage bags that encourage easy waste sorting through service and behavioral design.

Behavioral Design

Concept Testing

Field Study

Product Design

Thai Gov Design Cover Image

Thai Gov Design ~ 2024

Make Sorting Waste Easy and the Right Thing to Do

Conceptual solution for Khao Yai’s waste problem by creating garbage bags that encourage easy waste sorting through service and behavioral design.

Behavioral Design

Concept Testing

Field Study

Product Design

Thai Gov Design Cover Image

Thai Gov Design ~ 2024

Nudging Waste Sorting

Conceptual solution for Khao Yai’s waste problem by creating garbage bags that encourage easy waste sorting through service and behavioral design.

Behavioral Design

Concept Testing

Field Study

Product Design

Dek-D TCAS Cover Image

Dek-D TCAS ~ 2022

Redesigning a University Admission App

Led the overall redesign of Dek-D TCAS, an app helping students track university admissions, making it more modern and user-friendly.

Education

Internship

Application

UI Design

Dek-D TCAS Cover Image

Dek-D TCAS ~ 2022

Redesigning a University Admission App

Led the overall redesign of Dek-D TCAS, an app helping students track university admissions, making it more modern and user-friendly.

Education

Internship

Application

UI Design

Dek-D TCAS Cover Image

Dek-D TCAS ~ 2022

Redesigning a University Admission App

Led the overall redesign of Dek-D TCAS, an app helping students track university admissions, making it more modern and user-friendly.

Education

Internship

Application

UI Design

UI Design Showcase Cover Image

2022 - Present

More of My UI Design Showcase

A collection of UI designs from UI Daily Challenge and UXcel, featuring creative layouts, modern trends, and user-centric solutions that highlight my growth as a designer.

UI Design

UI Challenge

Visual Design

UI Design Showcase Cover Image

2022 - Present

More of My UI Design Showcase

A collection of UI designs from UI Daily Challenge and UXcel, featuring creative layouts, modern trends, and user-centric solutions that highlight my growth as a designer.

UI Design

UI Challenge

Visual Design

UI Design Showcase Cover Image

2022 - Present

More of My UI Design Showcase

A collection of UI designs from UI Daily Challenge and UXcel, featuring creative layouts, modern trends, and user-centric solutions that highlight my growth as a designer.

UI Design

UI Challenge

Visual Design

"I’m driven by a passion for serving people through design"

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